What is hot stamping process?

Hot stamping is a very popular packaging process that has been used in packaging design for decades. The pattern after bronzing is clear, beautiful, and the color is bright and eye-catching, which can play a finishing touch and highlight the design theme, and is very suitable for use in the logo and image of the packaging box. Bronzing process is often used in packaging boxes of electronic products, cosmetics, gifts, and health care products.

The hot stamping process uses the principle of heat transfer to transfer the aluminum layer in the anodized aluminum to the surface of the paper to form a special metal effect. Because the main material used for hot stamping is anodized aluminum foil, hot stamping is also called anodized aluminum hot stamping. There are many colors of hot stamping, not only gold, but the most common colors are silver, red, black and even laser gold.

Hot stamping is a process that can achieve printing effect without using any ink. If used properly, bronzing can be used to print on dark substrates, it is almost unaffected by any color, texture.

The bronzing process can also be used together with other packaging processes. For example, the following luxury gift box uses both bronzing and embossing processes on the logo. The color of the bronzing process is very bright and eye-catching, and the combination of embossing process makes the logo more prominent. up.

In addition, it is very common to combine the hot stamping process with the debossing process, such as the following cosmetic gift box. The depth of the debossing process, coupled with the bright and eye-catching bronzing process, makes the Logo very three-dimensional.

In addition to being applied to paper substrates, the bronzing process can also be applied to PU leather and cloth, and its effect is no worse than that of paper. For example, in the high-end cosmetic gift box below, PU leather is a commonly used material for high-end packaging.

Using hot stamping process in high-end packaging can make the product more attractive. In the past, it was often used as an anti-counterfeiting mark on packaging, but now it is more used to highlight the key information in the packaging box and improve the aesthetics of the packaging box.

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