Components of the product box

What does a successful marketing campaign require? The answer is simple, and that is eye-catching product packaging. Product packaging is an important part of a brand's business. It provides a way for the product to be packaged and shipped, while also protecting the product from damage.

The first step in customizing the packaging box is to choose the material suitable for the product. Common packaging carton materials include corrugated paper, gray board paper and kraft paper.

Corrugated: Corrugated boxes are very common in our lives and are perfect for protecting your products during shipping. It has different thicknesses to choose from, and various packaging processes can be added to the appearance to meet the needs of the product.

Gray board paper: Gray board is thinner than corrugated paper in thickness, but its safety is not inferior to that of corrugated boxes. Gray board pasting boxes are very flexible in graphic design and structural design, and are very suitable for high-end packaging materials.

Kraft paper material: The appearance of kraft paper material will give people a very natural feeling. At the same time, kraft paper is biodegradable and very environmentally friendly, which can attract some companies that pursue environmental protection.

When the material of the packaging box is determined, the printing technology can be selected next. The commonly used packaging printing generally includes spot color printing and four-color printing. Four-color printing uses red, green, blue primary colors and black coloring materials for toning printing, while spot color printing refers to the use of other color inks other than yellow, magenta, cyan and black inks to reproduce the original color printing process. Spot-color printing is more accurate than four-color printing. Packaging factories often use spot-color printing to print a large area of ​​background color, while gradient printing or when the manuscript has more than four colors, four-color printing is mostly used.

Finally, in order to enhance the attractiveness of the appearance of the packaging box, it is also a very good choice to add exquisite packaging technology to the packaging box. Common packaging techniques that can improve customer appeal include bronzing, embossing, embossing, and other techniques. At the same time, there are also laminating techniques that can increase packaging safety.

The packaging box is an important part of the product, and there are many factors to consider when customizing the packaging box. Choosing a professional packaging box customization factory can help brands customize unique product packaging.

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