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Kraft paper bag packaging manufacturers bring you a good creative packaging design

by:Jialan Package     2022-04-13


As a kraft paper bag packaging manufacturer, we believe that kraft paper bag packaging is more convincing than direct marketing, and consumers who are too obvious and too direct are disliked and disgusted by advertising.



Good creative box design comes with immediate purchase behavior. A good pattern not only shows the creative expression and artistic thinking, but also brings pleasing visual enjoyment to people. The combination of the packaging box and the product shows the characteristics of the product and the culture of the company. So, in the packaging design, what points should be paid attention to in the control of the pattern? The editor of the new foundation industry has summarized the following points for you:



1. The form can be fancy and bold



But we can't avoid the content and talk about creativity. It has nothing to do with the products in the packaging, and the appearance is different. Also try not to make this connection ambiguous, consumers probably know what product is being sold, but can't immediately recognize the brand. Creative packaging design should be closely linked to the attributes of the brand itself, so that people can know what you are selling and who you are at a glance.



2. Full display of products



Can reduce consumers' guesses and doubts and directly capture the hearts of consumers. There are two ways: one is to use fully transparent packaging or open skylight packaging, etc., to directly show the product itself to consumers; the other is to use lifelike product photos to express, common such as food packaging, through lifelike pictures make people drool. .



3. The combination of pictures and texts is also a very important topic



There should be detailed text descriptions on the packaging patterns, specific introductions about the raw materials, preparation, efficacy, use and maintenance of the products, coupled with careful copywriting, so that consumers can further deepen their interest in the patterns through texts impression of the product. The copywriting style is humorous or solemn, depending on the product characteristics and the style of packaging design. You can try some more individual language styles.



4. Pay attention to the use of image colors in packaging colors



This is the image tone that reflects the major categories of commodities, and is the representative color of a certain commodity accumulated in consumers' minds over a long period of time, which can make consumers produce cognitive reflections similar to signal reflections. For example, the dark red of Wanglaoji, the dark yellow of Red Bull, and the frosty green of Sprite, let people know the contents of the package at a glance. Each brand's product should set itself an image tone, and the packaging design should extend on the basis of the main tone, but it should not go against it.



Of course, good packaging box customization requires not only good pattern design, but also functional design. Such as protection function, convenience function, reuse function, promotion function, etc. If your graphic design attracts purchases, then efficacy is an important factor in determining consumer choice. Only by combining design and practicality can we meet the diverse needs of consumers. Kraft paper bag packaging manufacturers have a strong design team and factory. If you have a face-to-face demand for kraft paper bag packaging, please contact us, we will serve you wholeheartedly!


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