Creative positioning strategy is the core factor in the design of [gift box] gift box
It is understood that the core of gift box packaging lies in creativity, and the creative positioning strategy plays an important role in the entire operation process of packaging design. The creative component of packaging design is mainly reflected in the design strategy creativity. The so-called creativity, its basic meaning refers to a creative idea, a good idea, something that others have not experienced. Of course, this thing is not created out of nothing, but recombined on the basis of existing experience materials.
The positioning strategy of gift boxes is a strategic design strategy. When designing gift boxes, it is necessary to consider whether it is forward-looking, purposeful, pertinent and utilitarian. Of course, it also has limitations. . Creative positioning strategy is the core and essential factor of successful packaging design.
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